People Focus (Europe), the Fakenham-based training and management consultancy, has won a Honda UK Award for Innovation in Training.

Honda, itself a recent award winner for recruitment and training, has recognised People Focus (Europe) for innovative course design and quality of delivery. Examples cited include 'Cash or Car', 'Conquest Selling' and 'Targeting the Female Buyer' programmes delivered via the Honda Institute, for which People Focus (Europe) is a leading training supplier.

Commenting on the award, Steve Askew, Managing Director of People Focus (Europe) said, "It is great to get recognition for the work we have developed with Honda. We share a common focus on innovation and effectiveness and we look forward to continuing to contribute towards Honda's success."

Honda's sales in the first 3 months of 2002 showed a year-on-year growth of 19% making it one of the fastest-growing car brands in the UK market.

For further information please contact:
Steve Askew on 0870 241 4615
or email steve.askew@peoplefocuseurope.com